Why traditional language courses organised for busy corporates need a fresh approach

What can we do to make the language training process more effective in international companies and organisations? Here's what I've seen over the past 10 years of working with corporate clients in the finance industry. Big international corporations who recognise the importance of providing foreign language training for their employees, usually engage independent training companies to … Continue reading Why traditional language courses organised for busy corporates need a fresh approach

Why speaking English is simply not enough when doing business internationally

Fact: Good business relationships are more likely when both parties make the effort and try to understand each others’ points of view, including language and culture.  I recently came across a brilliant new book called Linguanomics. It's about the market potential of multilingualism, written by Gabrielle Hogan-Brun. Gabrielle takes us back in time to the … Continue reading Why speaking English is simply not enough when doing business internationally

The number 1 skill every small business owner has to master

The number 1 skill every small business owner has to master who wants to run a profitable business is ... marketing. It is a vital skill that can make or break any business. There are so many creative people I know who have an amazing product or service on offer, yet they struggle to make a sale. They get … Continue reading The number 1 skill every small business owner has to master

3 misconceptions about starting your own business

In other words: Don't fall for these fictions ... Starting a business is definitely not for everybody. Running a successful business requires ENORMOUS dedication, perseverance, endurance, motivation, passion, time, energy, responsibility, sacrifice, spontaneity, improvisation ... I could go on and on. I often hear people saying that they want to quit their job because they … Continue reading 3 misconceptions about starting your own business

Why it’s not enough to be on Social Media if you run a business

Or: Why you absolutely must have your own website – however small your business is. Facebook announced that it was going to change its news feed algorithm on 29th June 2016 - potentially a huge blow to the marketing strategy of small and medium sized businesses. It’s nearly a month now, and if you run … Continue reading Why it’s not enough to be on Social Media if you run a business