Featuring Alice Plebs who did an extensive research on the best practices of finding images and visual material for blogs and social media.
In this week’s podcast, Stirling Austin joins me to discuss why our language skills should be treated as valuable business assets that we can productise in many different ways. He demonstrates how a multilingual website can help us to widen our business offering.
In this week’s podcast, Bryn Bonino joins me to discuss the power of meaningful online connections, what guest blogging actually is, and why the right mindset is crucial to marketing success.
In episode number 8 of Marketing Nuggets with Gabriella Ferenczi, I talked about what SEO actually was. I also shared 3 things to pay attention to when you create content for your website. In this next episode, I want to continue by sharing with you 3 more steps you can take to make sure your…… Continue reading Tips for a Google friendly & User Friendly Website
Paid advertising – you might say that it’s just way too complicated, too techy. You might say that there are agencies who specialise in doing paid ad campaigns for you. Why would you want to learn how to do it yourself? I hear you. You know, we always have 2 options: 1. Hire it out2.…… Continue reading You have a great service, a great product. Paid advertising is like paying for postage to get it delivered to the right people
In the third episode of Marketing Nuggets, I talk about Social Media, my thoughts on using it in your language business, and how to decide which platforms to be on. I open up about the fact that for my language training business, ProLingua Global, I’m not using social media that much. In fact, I don’t even…… Continue reading Social Media: Which platforms should I spend time on, and which ones should I happily ignore?
In the second episode of Marketing Nuggets, I talk about Email Marketing, a super powerful tool that you can use to stay in touch with your existing clients and also with your potential clients.
As 2020 comes to an end, I can only say one thing: What a year it was! As a host and organiser of Language Professionals’ Networking Event, I talked to hundreds of fellow language service providers this year. For some of them, work has completely dried up. Others have been thriving. From what I can…… Continue reading Your website is your best salesperson — working for you 24/7
Simple Online Marketing for Language Professionals who don’t get and don’t do tech. That’s Thrive Online, my new passion project that I’m excited to launch.
Marketing Nuggets with Gabriella Ferenczi is a new place where you’ll find easy to digest short episodes on the practical aspects of simple online marketing – with language freelancers, language professionals in mind.