You have a great service, a great product. Paid advertising is like paying for postage to get it delivered to the right people

Paid advertising - you might say that it's just way too complicated, too techy. You might say that there are agencies who specialise in doing paid ad campaigns for you. Why would you want to learn how to do it yourself? I hear you. You know, we always have 2 options: 1. Hire it out2. … Continue reading You have a great service, a great product. Paid advertising is like paying for postage to get it delivered to the right people

Social Media: Which platforms should I spend time on, and which ones should I happily ignore?

In the third episode of Marketing Nuggets, I talk about Social Media, my thoughts on using it in your language business, and how to decide which platforms to be on. I open up about the fact that for my language training business, ProLingua Global, I'm not using social media that much. In fact, I don't even … Continue reading Social Media: Which platforms should I spend time on, and which ones should I happily ignore?

Your website is your best salesperson — working for you 24/7

As 2020 comes to an end, I can only say one thing: What a year it was! As a host and organiser of Language Professionals' Networking Event, I talked to hundreds of fellow language service providers this year. For some of them, work has completely dried up. Others have been thriving. From what I can … Continue reading Your website is your best salesperson — working for you 24/7

Thoughts on the meaning of success

The other day, I was interviewed by business coach and entrepreneur Orsi Beata Nagy. We had a pleasent conversation in Hungarian, about success. How do you prepare for an interview on success? - I asked myself. I knew that Orsi would ask questions about my life and my journey. I didn't know what those questions … Continue reading Thoughts on the meaning of success

A personal update from me during Corona times

First and foremost, I hope you, your family, and loved ones are safe and well. 🙏 I'm in London, in our apartment, with husband. We cancelled all travel plans, we closed our hair and beauty salon, and we’re prepared to hunker down inside for the next 6-12 weeks, or as long as needed. We are determined to … Continue reading A personal update from me during Corona times