In this week’s podcast, holistic brand designer and digital marketing strategist Kriszti Nagy joins Gabriella Ferenczi to discuss the tricks of online marketing, with a special focus on SEO – aka Search Engine Optimisation.
Ludovica Marchionni shares her experience on networking. If you’ve been thinking about starting to network but you’re on the fence, it’s a must-read.
A book recommendation for fellow language professionals and for any entrepreneur who struggles to articulate how they are different to others. Here’s my review and some of my own take-aways from the book.
Featuring Carolina Lopes who spent 6 months with me as a personal assistant and back-office manager. She created time in my life I never new I had by optimising my work processes and by introducing me to a new calendar management system that works like a charm.
Featuring Lorenza Picco who excels at creating beautiful designs that are consistent with a company’s brand and values.
Featuring Alice Plebs who did an extensive research on the best practices of finding images and visual material for blogs and social media.
In this week’s podcast, email marketing expert Adrian Savage joins Gabriella Ferenczi to discuss all things email marketing. Adrian explains why and how open rates matter, why authentication of your email marketing tools is crucial, and how you can nurture your reputation as an email marketer to increase the likelihood of your emails landing in…… Continue reading How to avoid the spam/promo folder and reach people’s inboxes with our emails
In this week’s podcast, Stirling Austin joins me to discuss why our language skills should be treated as valuable business assets that we can productise in many different ways. He demonstrates how a multilingual website can help us to widen our business offering.
In this week’s podcast, Bryn Bonino joins me to discuss the power of meaningful online connections, what guest blogging actually is, and why the right mindset is crucial to marketing success.
In this week’s podcast, Timea Kadar joins Gabriella Ferenczi to discuss marketing, storytelling, and the challenges of writing for our business. Timea is a marketing consultant at the award-winning Francis Cooper Marketing Consultancy. She has been in marketing for over 20 years, and she was involved in thousands of successful marketing campaigns. She organises sell-out…… Continue reading Why the curse of knowledge is getting in the way of marketing your language business