A documentary with intrepid economist and social scientist Arthur Brooks who travels around the globe in search of an answer to the question: How can we live a good life and lift up the world together, starting with those at the margins of society?
"A language [...] is not merely a set of grammatical rules or a vocabulary. It is a flash of the human spirit, the vehicle by which the soul of each particular culture comes into the material world. Every language is an old-growth forest of the mind, a watershed of thought, an ecosystem of spiritual possibilities.” … Continue reading Cultures, languages and why ancient wisdom matters in the modern world
In a new series, I'm interviewing clients and friends who moved to either Germany or Hungary and had to immerse themselves into language and culture all of a sudden. I ask them about their experiences, how long it took them to feel at home and learn the language, what challenges they faced and how they … Continue reading Don’t kill yourself trying to find the difference between der, die, das because it will simply NEVER HAPPEN … – An interview
This is the short story of a famous marketing blunder / urban myth in the 1970s. It can teach us a lot about the importance of cultural sensitivity and the dos and don'ts when doing business internationally ... First of all, the actual story: Swedish vacuum manufacturer Electrolux sold products successfully in the UK using the slogan "Nothing … Continue reading Nothing sucks like Electrolux